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About the book

We can all feel pretty darned lonely from time to time, but yetis have it a lot worse: they have no one to talk to except their fish, no one to pat them on the back for a job well done or to say “there, there” when they’re feeling sick or bummed. They don’t even have anyone to take a sunny Sunday stroll with through the park (of course, if they did this, everyone would probably run off screaming in fear because there’s a yeti ambling about). Indeed, the life of a yeti is a solitary one—which makes learning about oneself that much harder to do.

But even a yeti can make friends, and in Norman’s quest for self-knowledge, there is a pearl of wisdom to be had for all: we are the experiences we have, the places we go, the people we meet, and the friends we make. This book is about finding yourself in the world around you.

Norman is a BIG yeti with a SMALL problem. He doesn’t know who – or what – he is. All alone in the Arctic snows, there’s no one to ask, so Norman does what any lonely, confused young yeti would do: he sets off on a quest to find out for himself. Along the way, he meets many strange creatures – talking trees, tea-loving wolves, and a particularly pinchy crab but none of them have the answer he seeks. Will Norman ever find out who he is? Or will the men hunting a monster find him first? Follow Norman on an epic journey of discovery to answer the ultimate question of questions: WHO AM I?

Collaborators

Chrissy Lim

Chrissy Lim — Creative Director

“I live for the flow. Time stands still and every stroke, every pixel nudge is inspired by a supernatural genius.”

In a world riddled with complexity, Chrissy Lim has the background and imagination to make sense of it all, traversing the realms of technology, business, and creativity. In a world of flux, she connects the dots. She has steered two of her start-ups into multi-million dollar successes, and directed the global ad accounts for brands like Johnson & Johnson, Coca-Cola and Mercedes-Benz.

Chrissy founded Paperplane to bring together the promise of creativity and technology to celebrate stories in an age of new media. The interplay of disciplines is where Chrissy thrives, and where the classic paper plane gains its charm: a humble sheet of paper transformed through engineering and imagination. Photographer, scuba diver, inveterate foodie, Chrissy carries it all off with child-like enthusiasm.

Chrissy Lim

Chrissy Lim — Creative Director

“I live for the flow. Time stands still and every stroke, every pixel nudge is inspired by a supernatural genius.”

In a world riddled with complexity, Chrissy Lim has the background and imagination to make sense of it all, traversing the realms of technology, business, and creativity. In a world of flux, she connects the dots. She has steered two of her start-ups into multi-million dollar successes, and directed the global ad accounts for brands like Johnson & Johnson, Coca-Cola and Mercedes-Benz.

Chrissy founded Paperplane to bring together the promise of creativity and technology to celebrate stories in an age of new media. The interplay of disciplines is where Chrissy thrives, and where the classic paper plane gains its charm: a humble sheet of paper transformed through engineering and imagination. Photographer, scuba diver, inveterate foodie, Chrissy carries it all off with child-like enthusiasm.

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