We developed the concept around Marketo Engage’s proposition of Proving and Improving Impact by delivering the insights into which audiences, campaigns, channels, and content are successfully driving buyer engagement.
The series aimed to address the importance of failure and its role in achieving success. It challenged the traditional notion of success stories and explored how failures are crucial for innovation and growth.
Fail fast, iterate faster with Adobe Marketo Engage.
You can ONLY learn from failure and missed opportunities if you understand why you failed in the first place. Resilience starts with having the insights, and iterating, improving and optimising as you build on small successes towards the big win.